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SeatGeek Consumer Product
Live events are powerful, life-affirming experiences. SeatGeek seeks to provide fans easy access to those experiences, modernizing an antiquated and monopolized industry.
At SeatGeek, I worked on the Engagement team, seeking to provide event-goers with “more than just a ticket”, and then subsequently the Shop team, where I designed interfaces for the core shopping experience.
I’d love to chat about my work. For now, here’s an overview.
Cross-Event Shopping, a way for fans to seamlessly jump across events from the same performer on the event page, enabling comparison shopping when dates are flexible. Increased conversion by 3%.
Tracked Listings, allowing fans to save their favorite seats. Feature is a first among all ticketing platforms. A collaboration with Dan Thomas and Vedant Patel.
Your Seats widget, surfacing seat information, alongside your ticket, after you’ve purchased. One of the highest engagement (22% click-through rate) “widgets” in Rally, our fan engagement platform. A collaboration with Daniel Salgado.
Redesign of Parties guest acceptance, adding compelling visuals and value props to signing in and joining the Party (new ticket-sharing feature), increasing guest acceptance rate by 4%.
Revamping the shopping interface for General Admissions events, making it scalable for multi-day events like golf tournaments and festivals. A collaboration with Dan Thomas.
Rally Future Vision, a “North Star” used to define and inform the team’s roadmap. A collaboration with Daniel Salgado.
Vision Narrative concepts, shown to clients and prospects during sales pitches. A collaboration with Graeme Metcalf.